NetCoach.AIThe language of direct selling, explained plainly — and the terms that carry a specific meaning in this application.
The market's jargon. Your own company's rules take precedence over any general explanation.
also: MLM · Multi-level marketing · Direct selling
A form of distribution in which products are sold not through retail but through independent distributors. These distributors can in turn recruit further distributors, creating several levels — hence “multi-level”. Compensation usually combines one's own sales with a share of the sales made by recruited distributors.
The people who recruited you into the distribution network, and those who recruited them — the chain going upward. The direct upline is usually also the first point of contact for onboarding and questions.
The people you have recruited yourself, and everyone they in turn recruit. The size of a downline says nothing on its own about its activity: a network can hold many names and few active distributors.
also: Sponsoring · to sponsor
The person who brings someone into the distribution network and trains them. In direct selling the term does not mean financial backing, but responsibility for introduction and support.
The idea that a workflow should be simple enough for others to adopt without instruction. In practice, duplication is why direct selling relies so heavily on fixed processes and scripts — what is transferable can be passed on.
also: Comp Plan · Marketing plan
The set of rules by which a company compensates its distributors: which sales count, across how many levels, from which qualification onward. Compensation plans differ widely; your own company's rules are what matter, not general descriptions.
also: Rank
A level in the compensation plan that is tied to conditions — such as personal sales, team sales or the number of active distributors. Qualifications usually have to be reached again each pay period.
also: Personal consumption
Products a distributor buys for their own use rather than reselling. The point is regulatorily sensitive: authorities view a distribution system critically if its revenue comes mainly from purchases by its own distributors rather than sales to outside customers.
also: Outreach · Approaching
Reaching out to possible customers or partners. It covers choosing whom to approach, the first contact and the question of whether there is any need at all — not the close.
also: Einwandbehandlung
Dealing with concerns in a conversation — about price, time commitment or credibility. Good objection handling starts with listening: an objection is information about what the other person has not yet decided.
also: Following up
The agreed next contact after a conversation. In direct selling it is a work step in its own right, because most decisions are not made in the first conversation.
also: Income Disclosure
A statement about what can be earned in direct selling. Regulated in the US by the FTC: anyone presenting earnings opportunities must be able to substantiate them and cite typical results — not exceptions. Even hints about lifestyle count as an income claim.
Terms that carry a fixed meaning here.
The collection of vetted content NetCoach.AI answers from. It is assembled per customer so that the coach works on the material of your own company rather than on general web knowledge.
also: Source
The reference beneath an answer to the section it comes from. It names the source document and the type of section — such as method, case example or quote.
also: Mandant
A bounded customer area. A tenant's content, accounts and settings are separated from those of other tenants; the separation lives in the database, not just in the interface.
The permission level of an account. NetCoach.AI has five: user, admin, it_governance, servicedesk and sysadmin. The first two concern customers, the others operations — and a customer account cannot be given an operations role.
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